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一汽-大众汽车有限公司奥迪、大众、捷达品牌搜索引擎营销年度代理招募公告

发布时间:2020年03月18日 来源:一汽-大众汽车有限公司 [ ] 打印 视力


红包猎手  YOUYUGONGSIYEWUFAZHANXUYAO,XIANXUYAOZHAOMUYIQI-DAZHONGQICHEYOUXIANGONGSIAODI、DAZHONG、JIEDAPINPAISOUSUOYINQINGYINGXIAONIANDUDAILIGONGSI,JINGQINGGUANZHUYIXIANEIRONG。

  1. 招募标准:

红包猎手  1.1 GONGSIZHUCESHIJIAN:2017NIAN1YUE1RIQIANZHUCE;

  1.2 GONGSIGUIMO:ZHUCEZIJIN3000WAN(HAN3000WAN)YISHANG,GONGSIJIN3NIAN(2017、2018、2019NIAN)QICHEXINGYESOUSUOYINGXIAOMEIJIECAIGOUEDUJIYINGYEEJUNDAYU5000WANYUAN,JUBEIWENDINGHEXINTUANDUI(ZHONGGUODIQU100RENYISHANG)。

  1.3 GONGSIZHUANYESUZHI:JUYOUJIAOQIANGDESOUSUOYINGXIAOHUANJINGFENXIJIXIAOFEIZHEDONGCHANENGLI;JUBEIZHULIUQICHEPINPAIFUWUJINGYAN。JUBEIZHUANYEDEPINPAIZHUANQUWEIHU,GUANJIANZIZHANGHUCAOZUO,YEMIANYOUHUA,YUANSHENGXINXILIU、NEIRONGYUNYINGDENGXIANGGUANMEITICHANPINDEYINGXIAOCELVE,SHUJUFENXIJIZIYUANCAIGOUNENGLI;JUBEIJIAOQIANGDESOUSUOYINGXIAOMEITIGUANXIWEIHUNENGLI。

  1.4 QIYEZIZHIJIJINGYINGZHUANGKUANGYAOQIU:YOUXIAODEYINGYEZHIZHAOQIEWEICHAOYINGYEFANWEIJINGYING,JUBEIDULICHENGDANMINSHIZERENDENENGLI;YIFAJIAONASHUISHOUHESHEHUIBAOZHANGZIJIN;JINSANNIANJINGYINGHUODONGZHONGBUCUNZAIWEIFAWEIJIJILU,QIYEXINYONGLIANGHAO,CAIWUZHUANGKUANGLIANGHAO, CHUYUZHENGCHANGSHENGCHANJINGYINGZHUANGTAI,MEIYOUCHUYUBEIZELINGTINGYE、CAICHANBEIJIEGUAN、DONGJIE、POCHANZHUANGTAI;YUANYIYUYIQI-DAZHONGGONGTONGYUFANGHEZHILIBULIANJIEXINGWEI,ZUNSHOUYIQI-DAZHONGBAOMIJIXIANGGUANFANGANQUANGUANLIGUIDINGBINGTONGYIQIANSHUXIANGGUANWENJIAN;

红包猎手  1.5 QIYEGUANXIXIANZHIXINGYAOQIU:YOUGUANLIANGUANXIDEQIYE(BAOHANDANBUXIANYUFADINGDAIBIAORENWEITONGYIREN,MUGONGSI、QUANZIZIGONGSIJIQIKONGGUGONGSI,DANWEIFUZERENWEITONGYIREN,ZONGGONGSIYUFENGONGSI,ZHIJIEKONGGUHUOCUNZAIGUANLIGUANXIDE)BUDETONGSHIBAOMINGCANYUBENCIGONGKAIZHAOMU。

  2. 招募须知:

红包猎手  2.1 QIANYUEHOUYEWUFANWEI:AODI、DAZHONG、JIEDAPINPAISOUSUOYINQINGYINGXIAONIANDUDAILI,BAOKUOPINPAIJICHANPINDESOUSUOYINQINGYINGXIAOYEWU,ZAIBAOHANDANBUXIANYUBAIDUDENGMEITIQUDAOSHANGGOUMAIXIANGYINGMEITIZIYUANJIAODI、DAZHONG、JIEDAPINPAIZHANGHAOYUNYING,YINGXIAOCELVEKAIFA,CHUANGYIZHIZUO,NEIRONGGUANLI,XIAOGUOFUZEDENG。QIANYUEHOUFUWUZHOUQILIANGNIAN。

  2.2 SHANGYEJIMIBAOHU:RUOZHAOMUCHENGGONG,QIANYUEGONGSIBIXUZUNSHOUYIQI-DAZHONGQICHEYOUXIANGONGSIXIANGGUANBAOMIXIEYI。

  符合招募标准且有意愿参与招募评选的公司请将本公告第3条规定的资料简装版(密封处加盖公司公章)在北京时间2020年4月1日24:00点前通过顺丰邮寄至一汽-大众汽车有限公司采购部,以顺丰寄出时的当地邮戳时间为准,逾期提交的资料视为无效。另请以邮件形式通知邮寄时间和邮递单号,以备查档所需。

  JUTITONGXUNDIZHIJILIANXIFANGSHIXIANGJIANXIAMIANNEIRONG:

  YOUDIDIZHI:JILINSHENGZHANGCHUNSHIANQINGLU5HAO YIQI-DAZHONGQICHEYOUXIANGONGSICAIGOUBU

  YIBANCAILIAOCAIGOUBUFEIYONGCAIGOUKE ZHANGJINGDONGSHOU  YOUBIAN:130011

  LIANXIFANGSHI:

  ZHANGJINGDONG:0431-81220807

  Email: jingdong.zhang@faw-vw.com

  3. 须提交资料:

红包猎手  3.1 SHENBAOBIAO(QINGJIANFUJIAN)QINGRUSHITIANXIEGUISIXIANGGUANXINXI,JIAGAIGONGSIGONGZHANGBINGQINGFARENDAIBIAOQIANZI。

  3.2 GONGSIZIZHI:JINGNIANJIANHEGEDEYINGYEZHIZHAOJIQITAZHENGMINGCAILIAO;FARENDAIBIAOZHENGMINGHUOFARENWEITUOSHU;FARENDAIBIAOSHENFENZHENG、JINGBANRENSHENFENZHENGFUYINJIAN,BINGTIGONGYINGYEZHIZHAOGUANWANGZHENWEICHAXUNXINXI。SHANGSHIGONGSIXUTIGONGSHANGSHIJIAOYISUOMINGCHENGJIGUPIAODAIMA。

  3.3 GONGSIGUANLIJIGOU、GONGZUOLIUCHENG;GONGSIYOUSHIZIYUANJIESHAO,BAOKUOFUWUNENGLIHEFUWUFANWEI、FUWUDEZHUYAOKEHU、CHENGGONGANLI(XIANGGUANCAILIAOBINGQINGTIGONGHETONGWEIZHENG)HEDANWEIJIGERENHUOJIANGQINGKUANG(HUOJIANGZHENGMINGCAILIAOFUYINJIANBINGJIAGAIGONGSIYINZHANG)DENG。

  3.4 GONGSIGUANLIJIGOUJIRENYUANQINGKUANG:GUANLICENGJIGOUJIRENYUANJIESHAO,GELEIZHUANYEFUWURENYUANDESHULIANG、ZILIJIYEWUSHUIPINGDENG(ZIXUN、CELVE、SOUSUOYINQINGYUNYING、CHUANGYIJINEIRONGYUNWEI、HOUTAIYUNYINGJISHUJUGUANLIDENGHEXINRENYUANBIXUTIGONGJINBANNIANDESHEBAOJIAONAZHENGMINGHUODISANFANGGONGSISHEBAODAIJIAOWEITUOHETONGJIJIAONAZHENGMING,YIJIBAIDUGERENRENZHENGZHENGSHU)。

  3.5 JIN3NIAN(2017,2018,2019)GONGSIYINGYEEJIXIANGGUANZHENGMINGWENJIAN(NIANDUSHENJIBAOGAO。RUWUSHENJIBAOGAO,QINGSHUOMINGYUANYINBINGTIGONGNIANDUCAIWUBAOBIAO);JIN3NIANQICHEXINGYESOUSUOYINQINGYUNYINGFANGANHEJINEJIXIANGGUANZHENGMINGWENJIAN;JIN3NIANDANYIYONGHUSOUSUOYINQINGYUNYINGFANGANHEJINEJIXIANGGUANZHENGMINGWENJIAN;QICHEXINGYETONGLEIXIANGMUCHENGGONGANLI(ZHISHAOTIBAO1GECHENGGONGANLI,ZHIDUOBUCHAOGUO5GECHENGGONGANLI,BINGFUXIANGMUZHENGMINGWENJIAN)。

  3.6 JIN3NIANSUOYOUFUWUDEKEHUJIXIANGGUANZHENGMINGWENJIAN(RUHETONGDENG,XIANGGUANHETONGJUTIJINERUXUYAOBAOMIKEYIYINZANG,DANJINLIANGTIXIANZONGJINE,RUBUTIGONGZESHIWEIWUFATIGONG。BINGZHUMING①DIYICIFUWUKEHU;②2019NIANFUWUKEHU;③CHENGGONGANLIKEHU)。

红包猎手  3.7 JINSANNIANDEZENGZHISHUIHESUODESHUINASHUIZHENGMING;“GUOJIAQIYEXINYONGXINXIGONGSHIXITONG”BAOGAO;YINXINGZIXINZHENGMING(YOUYINXINGTIGONG);GONGKAIZHAOMUXIANGMUCHENGNUOSHU(JIANFUJIAN);YISHANGZHENGMING、SHENGMINGWENJIANXUYOUGONGSIFAREN、ZONGJINGLIGONGTONGQIANSHUBINGJIAGAIGONGSIZHANG;

  ZHENDUI3.3-3.7,CHUSHUMIANZILIAOWAI,HAIQINGZIXINGLUZHIGONGSIQINGKUANG、HEXINRENYUAN、LISHI、YEJI

  JIESHAODUANPIANCUNZAIUPANLIYIBINGTIGONG,SHIJIANYI15FENZHONGWEIXIAN。

  SHANGSHUZILIAOHEXINXIBIXUSHUSHI。QINGTIGONGQINGXIQIEWANZHENGDECAILIAO,TIGONGBUQUANJIANGSHIWEIWUFATIGONG。SUOYOUXIANGGUANXIANGMUJINGYANZAIGONGSHIWENJIANFABUQIANYOUXIAO,GONGSHIWENJIANFABUHOUCHANSHENGWUXIAO。RUCHAMINGYOUXUJIAZILIAOHEXINXI,JIANGQUXIAOQIZHAOMUZIGE。

  YISHANGCAILIAO,QINGJINLIANGTIGONGZHONGYINGSHUANGYU,SHIPINWENJIANQINGPEISHANGYINGWENBEIZHU。

  4. 招募流程:

  4.1 ZHAOMUGONGGAOGUANWANGGONGBU

  4.2 SHOUJIYINGZHAOGONGSIZILIAO

  4.3 XIANGGUANZILIAOSHAIXUANPINGSHENJICHUXUANPINGFEN

红包猎手  4.4 RUTIJIAOZILIAOCHUSHENTONGGUO,JIANGTONGZHIGAIGONGSIXIAYIBUGONGZUO

  5. 附件:

  附件一:公开招募项目承诺书

  附件二:申报表

  ZHU:YIQIDAZHONGQICHEYOUXIANGONGSIDUIBENGONGGAOBAOLIUZUIZHONGJIESHIQUAN。

FAW-VW Audi, VW & Jetta Brand SEM Agency Recruitment Announcement

红包猎手  Due to the company's business development needs, it is now necessary to recruit SEM agency for Audi, VW and Jetta brand. Please pay attention to the following:

  1. Recruitment criteria:

红包猎手  1.1 Company registration time: registration before 1 January 2017;

红包猎手  1.2 Company size: registered capital of 30 million yuan (including 30 million) or more, the company in last three years (2017, 2018, 2019) SEM procurement quota and turnover are more than 50 million yuan, with a stable core team (more than 100 people in China).

  1.3 Professional qualities: professional brand area marketing, keyword account operation, search optimization, native information flow and other related SEM products marketing strategy. Strong ability of online/digital marketing environment analysis and consumer insight; professional online/digital marketing strategy planning, online/digital media procurement implementation ability and experience; customer service experience in large automotive industry; strong ability of online/digital media relationship maintenance.

红包猎手  1.4 Requirements for the qualifications and operating conditions of enterprises: valid business license and not beyond the scope of business, with the ability to independently assume civil liability; legally pay taxes and social security funds; in last three years, there has been no record of violations of laws and regulations in business activities, good credit, good financial situation, in a normal state of production and operation, and no ordered suspension of business or property taken over. Freezing and bankruptcy; willing to work with FAW-Volkswagen to prevent and control corrupt practices, abide by FAW-Volkswagen confidentiality and relevant safety management regulations, and agree to sign relevant documents;

红包猎手  1.5 Restrictive requirements of enterprise relations: enterprises with affiliated relationships (including but not limited to the same legal representative, parent company, wholly-owned subsidiary company and its holding company, the same person in charge of the unit, head quarter and branch company, directly holding or having management relationship) shall not simultaneously register to participate in this public recruitment.

  2. Recruitment instructions:

  2.1 Business scope: as SEM annual agency of Audi, VW and Jetta brand, provide SEM media analysis, SEM media negotiation, SEM media strategy formulation, media resources acquisition, creative production and content design, SEO marketing, Audi, VW and Jetta SEM account management on all SEM platform.

  2.2 Protection of business secrets: If successful recruitment, the contracted company must abide by the relevant confidentiality agreement of FAW-Volkswagen Automobile Co., Ltd.

  Companies that meet the recruitment criteria and wish to participate in the recruitment and selection are requested to send a brief version of the information stipulated in Article 3 of this bulletin (sealed with the company seal) to FAW-Volkswagen Automobile Co., Ltd. Purchasing Department by Shunfeng before 24:00 on April 1, 2020, whichever is the local postmark time at the time of delivery of Shunfeng, and the overdue submissions are considered invalid. In addition, please notify the mailing time and mailing order number by mail in case of filing.

红包猎手  Specific address and contact details are as follows:

  Postal Address: Purchasing Department of FAW-Volkswagen Automobile Co., Ltd. No. 5 Anqing Road, Changchun City, Jilin Province

  Zhang jingdong, Purchasing Section, General Material Purchasing Department, Zip Code: 130011

红包猎手  Contact information:

红包猎手  Zhang jingdong: 0431-81220807

  Email: jingdong.zhang@faw-vw.com

  3. Information is required:

红包猎手  3.1 Declaration Form (see annex). Please fill in the relevant information of your company truthfully, stamp the company's official seal and invite signature by the representative of the legal person.

  3.2 Corporate qualifications: business License, tax registration certificate, organizational code certificate and their qualifications.

红包猎手  It's proof material; certificate of legal representative or power of attorney of legal person; identity card of legal representative and identity card of agent. (Note: Copies of the above contents should be provided; business licenses should be stamped with company seals and provided with authentic or false information on the official website of business licenses). Listed companies need to provide the names of listed exchanges and stock codes.

  3.3 Company management organization, work flow, introduction of company's superior resources, including service capability and service scope, main customers of service, successful cases (please provide contract as evidence) and award-winning situation of units and individuals (copy of award-winning certificate material and company seal), etc.

  3.4 Company management organization and personnel: introduction of management organization and personnel, the number, qualifications and business level of various professional service personnel (consultation, strategy, media plan, purchase and other core personnel must provide proof of social security payment for nearly half a year).

  3.5 Last 3 years (2017, 2018, 2019) company turnover and related certification documents(Annual audit report. If there is no audit report, please explain the reasons and provide annual financial statements); recent 3 years digital media procurement and related certification documents; recent 3 years single user digital media procurement and related certification documents

  3.6 Presentation and related certification documents (e.g. contracts, etc. The specific amount of the relevant contract can be concealed if it needs to be kept confidential, but the total amount can be embodied as far as possible. If it is not provided, it will be deemed unable to provide.) of the clients currently serving

  3.7 Value-added tax and income tax certificates for the past three years; "State Enterprise Credit Information Publicity System" report; "Bank Credit Certificate" (provided by the bank); Commitment for Public Recruitment Project (see annex); the above certificates and statements should be signed and stamped by the company's legal person and general manager;

  For 3.3-3.7, in addition to written information, please record the company's situation, core personnel, history and performance by yourself.

  Introductory videos are available on a U-disk for a period of 15 minutes.

  The above information and information must be true. If false information is found, the recruitment qualification will be cancelled.

  4. Recruitment process:

红包猎手  4.1 Recruitment Announcement Official Website

红包猎手  4.2 Collect the information of the recruiting agent company

  4.3 Selection and Evaluation of Relevant Data

  4.4 The company will be notified of the next step if the submission of information is approved for preliminary examination.

  5.Annex

  Annex I: Public Recruitment Project Commitment

  Annex II: Declaration Form

红包猎手  Note: The right of final interpretation of this announcement is owned by FAW-Volkswagen Automobile Co., Ltd.